FAQ's

Roasted coffee beans are highly sensitive to oxygen. Once roasted and cooled to room temperature, coffee must be packed immediately in packaging that provides a strong oxygen barrier. Exposure to oxygen degrades the freshness, aroma, boldness, and colour of coffee rapidly, shortening its shelf life significantly.

The best packaging for roasted coffee is a laminated flexible pouch constructed with high- barrier materials such as metalized film, aluminium foil, or EVOH (Ethylene Vinyl Alcohol). These materials prevent oxygen and moisture from entering the pouch, keeping the coffee fresh, aromatic, and full of flavour for an extended period. Swiss Pac offers a full range of high-barrier coffee pouches in various formats including stand-up pouches, flat-bottom pouches, side-gusset bags, and quad-seal bags — all available with custom printing and sustainable material options.

Yes — a degassing valve is essential for roasted coffee packaging. After roasting, coffee beans release carbon dioxide gas continuously for approximately 20 days. If this gas is trapped inside a sealed pouch with no way to escape, it will cause the bag to expand and potentially burst.

A one-way degassing valve solves this by allowing carbon dioxide to exit the bag while preventing outside air from entering. This is critical because oxygen is the primary enemy of roasted coffee — even a small amount entering the bag will cause oxidation, destroying the aroma, flavour, and shelf life of the product. Swiss Pac supplies coffee pouches fitted with high-quality one-way degassing valves as a standard option across all coffee packaging formats.

The three most effective materials for blocking oxygen and moisture in coffee packaging are aluminium foil, metalized polyester (metalized PET), and EVOH (Ethylene Vinyl Alcohol). Each of these materials provides an exceptional barrier against oxygen transmission and moisture ingress, protecting the coffee from the two main factors that cause it to go stale.

These materials are typically used as layers within a laminated film structure, combining barrier performance with printability, strength, and heat-sealability. Swiss Pac uses these industry-leading barrier materials across its full range of coffee packaging solutions to ensure maximum freshness and shelf life.

When the correct barrier materials are selected, the shelf life of coffee in a stand-up pouch is equivalent to that of a tin. A tin provides barrier protection through its thick metal walls, typically 500 to 800 microns. A stand-up pouch made with aluminium foil or metalized polyester film — although considerably thinner — delivers the same effective barrier against oxygen and moisture.

The key is material selection. A correctly specified flexible coffee pouch from Swiss Pac will match or exceed the shelf life performance of a tin, while offering significant advantages in weight, cost, branding flexibility, and sustainability.

A one-way degassing valve allows carbon dioxide gas produced by freshly roasted coffee to escape from the bag while forming a seal that prevents outside air from entering. This is the correct valve for roasted coffee packaging and is the industry standard.

A two-way valve allows air to flow in both directions — meaning oxygen from outside can enter the bag. This causes the coffee to oxidise much faster, significantly reducing its aroma, flavour, and shelf life. For roasted coffee, always specify a one-way degassing valve. Swiss Pac fits all coffee pouches with certified one-way valves to ensure product integrity throughout the supply chain.

Both aluminium foil and kraft paper are valid choices for roasted coffee packaging, but each requires specific construction to perform correctly.

Aluminium foil pouches provide an excellent oxygen and moisture barrier straight from the structure, making them the most reliable choice for maximum shelf life. Kraft paper pouches offer a premium, natural aesthetic that appeals strongly to specialty coffee consumers and eco-conscious brands — but they must include an inner barrier layer such as a thin aluminium foil lining or a PE sealant layer to protect the coffee from oxygen and moisture.

In several European countries, kraft paper packaging qualifies as recyclable provided the paper constitutes more than 60% of the total packaging weight and all other layers remain below 40%. This makes kraft paper with a thin inner barrier an ideal choice for brands seeking premium shelf appeal with genuine recyclability credentials. Swiss Pac produces both formats with full custom printing and sustainable material options.

Yes. Swiss Pac offers fully recyclable monomaterial coffee pouches that provide strong barrier performance without compromising on sustainability. Even when an EVOH barrier layer is incorporated for oxygen protection, the packaging retains its recyclable classification as long as the EVOH content remains below 5% of the total packaging weight.

This means coffee brands can achieve excellent freshness and shelf life performance alongside a credible, certifiable sustainability proposition — making recyclable monomaterial pouches one of the most practical eco-friendly packaging choices available for roasted coffee today.

Compostable coffee packaging is made from cornstarch-based materials, which are entirely plant-derived and biodegradable. These materials function as the sealant layer within the packaging structure and will break down under industrial composting conditions.

However, it is important to understand that compostable materials do not provide a high oxygen barrier — and roasted coffee requires a strong oxygen barrier to maintain its freshness. As a result, compostable packaging is not recommended for coffee products where shelf life and flavour preservation are a priority, as the coffee will oxidise faster and quality will deteriorate more quickly than with conventional barrier packaging. Swiss Pac recommends compostable packaging for coffee only in contexts where very short shelf life is acceptable or where composting infrastructure is confirmed.

Yes — kraft paper coffee bags are genuinely eco-friendly and can qualify as recyclable, provided they meet a specific material composition requirement. The paper layer must constitute at least 60% of the total packaging weight, while all other layers — including any barrier films, foil laminations, or sealants — must collectively account for no more than 40%.

When this ratio is achieved, the packaging is classified as recyclable under guidelines in several European countries, making it a practical and credible sustainable packaging solution. Swiss Pac manufactures kraft paper coffee pouches to this specification, giving brands the ability to combine a premium natural aesthetic with genuine recyclability — without sacrificing the barrier performance that roasted coffee demands.

Tea is a natural, plant-based product that is exceptionally sensitive to external aromas and fragrances. Whether a blend contains flowers, bark, fruit, or spices, tea will readily absorb odours from surrounding products and environments — fundamentally altering its flavour profile and character. This makes aroma retention one of the most critical performance requirements in tea packaging.

Shelf life is equally important, as tea may sit in warehouses and on retail shelves for extended periods. A minimum shelf life of 6 to 12 months should always be targeted. The most effective materials for preserving loose leaf tea freshness are metalized polyester film, which provides strong aroma, moisture, and light barrier performance, and kraft paper pouches constructed to the 60/40 rule — where paper accounts for at least 60% of total packaging weight — which deliver both barrier performance and recyclability credentials. Swiss Pac offers both options across a wide range of tea pouch formats with full custom printing.

Tea is vulnerable to three key environmental threats — moisture, light, and odour — and the packaging structure must address all three effectively.

To protect against moisture, high-performance laminate films such as PE (polyethylene) or metalized film provide a strong moisture barrier, preventing the tea from absorbing humidity that causes clumping, mould, and flavour degradation.

To protect against light, which breaks down the natural compounds in tea and shortens shelf life, packaging materials such as white PE film, metalized film, or opaque coloured films are used. These block light from penetrating the pouch and degrading the product inside.

To protect against odour transfer, materials such as metalized PET, EVOH, and BOPA (biaxially oriented nylon) films provide an effective aroma barrier in both directions — locking the tea's natural fragrance inside while preventing external odours from entering. Swiss Pac incorporates these materials across its tea packaging range to deliver comprehensive protection against all three threats.

Yes — a barrier layer is essential in tea packaging. Tea contains delicate volatile compounds and aromatic oils derived from flowers, leaves, bark, and spices. These natural fragrances must be locked inside the pouch after sealing to preserve the tea's taste and aroma throughout its entire shelf life.

Without a barrier layer, aromatic oils escape through the packaging film and external odours can penetrate inward — both of which significantly reduce quality by the time the product reaches the consumer. The most effective barrier materials for tea packaging include metalized polyester (PET), EVOH, nylon, and PE. Swiss Pac uses these materials in laminated film structures that provide comprehensive, multi-layer protection tailored to the specific requirements of each tea product.

When packed in a correctly specified pouch with appropriate barrier materials, loose leaf tea — including blended teas, spiced teas, herbal teas, and flavoured teas — can stay fresh for between 6 and 12 months. The actual shelf life achieved depends on the barrier materials used in the packaging structure.

Higher-performance materials such as metalized polyester or EVOH laminates support shelf lives of up to 12 months, making them ideal for export, retail, and large-volume distribution. Standard barrier constructions typically deliver around 6 months of freshness. Swiss Pac works with each customer to specify the right material for their product, target market, and shelf life requirements.

There are four main printing technologies used in flexible packaging, each with distinct processes, advantages, and ideal applications.

Digital printing is the most innovative and fastest-growing technology in flexible packaging today. It requires no plates, cylinders, or moulds — the design is printed directly from the print head onto the packaging surface. This makes it exceptionally fast to set up, ideal for short runs, and capable of producing multiple different designs in a single production run without any tooling changes or additional costs.

Flexographic printing (Flexo) uses flexible polymer printing plates mounted onto rotating cylinders. The most advanced form is CI Flexo (Central Impression Flexo), where multiple colour stations are mounted around a single large central drum. Ink is transferred from the ink tray to an anilox roll, which then transfers it to the plate, and the plate applies it directly to the film surface. CI Flexo supports up to 10 colours and can print both sides of the film in a single pass using a turn-bar system, making it highly efficient for medium to high volume runs.

Rotogravure printing is one of the highest quality printing technologies available for flexible packaging. It uses a metal cylinder engraved with the design using a laser, coated with copper and then chrome-plated for durability. The cylinder is mounted in the printing machine, dipped in ink, and the engraved cells transfer ink directly onto the packaging film. After printing, the film passes through a curing chamber where the inks are heat-dried. Rotogravure delivers exceptional colour accuracy, consistency, and print quality — making it the preferred choice for premium brands and high-volume production.

Screen printing is the oldest of the four technologies. It uses a mesh fabric screen — finer mesh for lighter ink density, coarser mesh for heavier ink transfer — through which ink is forced onto the packaging surface using a squeegee. Screen printing is a largely manual process, best suited for specific specialty applications rather than high-speed flexible packaging production.

Choosing the right printing technology depends on several factors specific to your product and business needs — including the type and style of pouch required, the print finish and effects desired, the materials being used, the quantity ordered, and the product being packaged.

The best way to determine the right technology for your order is to speak directly with the Swiss Pac sales team. Our specialists will ask the right questions about your packaging requirements and recommend the most suitable and cost-effective printing technology for your specific needs. Contact us today for a free consultation.

Technically, there is no strict minimum order quantity for digital printing. However, Swiss Pac recommends a minimum of 1,000 pieces per design to make the order cost-effective for the customer. Below this quantity, the per-unit price can become disproportionately high. Digital printing is ideal for startups, new product launches, seasonal designs, and brands testing new packaging before committing to larger production runs.

Yes — digital printing is approximately 30% more expensive per unit than traditional printing methods such as flexo or rotogravure. However, this cost difference is offset by significant advantages for short-run and startup orders. Digital printing requires no plate costs, no cylinder costs, and no tooling setup fees, meaning the total cost for small quantities is often considerably lower than traditional methods once setup costs are factored in.

The recommended approach for growing brands is to begin with digital printing to test designs, colours, and market response — then transition to flexo or rotogravure printing at scale to reduce per-unit costs significantly as volumes increase.

Yes — this is one of the most valuable advantages of digital printing for flexible packaging. Because digital printing requires no plates or cylinders, multiple different designs, flavour variants, sizes, or SKUs can be printed in a single production run with no additional tooling costs or setup time between designs.

This makes digital printing the ideal choice for brands with multiple product variants, limited edition packaging, personalised designs, or those launching several SKUs simultaneously. Once initial designs are confirmed and volumes grow, brands can transition to traditional printing technologies to achieve greater cost efficiency at scale.

Yes — rotogravure printing is absolutely worth the investment once your brand is ready to scale. Compared to other traditional printing technologies, rotogravure is approximately 30% cheaper per unit at volume, making it one of the most cost-efficient long-term printing solutions available for flexible packaging. The upfront investment in printing cylinders pays for itself quickly as order volumes grow, and the consistency and quality of output means fewer reprints, less waste, and a more premium result on shelf. Swiss Pac recommends rotogravure for any brand that has established its design, confirmed its market, and is ready to commit to larger production runs.
The cost of rotogravure cylinder setup typically ranges from $6,500 to $14,000, depending on the size of the packaging, the number of colours in the design, and the monthly production volumes required. While this is a meaningful upfront investment, it is a one-time cost that delivers significant per-unit savings over the lifetime of the production run. For brands producing at scale, the cylinder cost is recovered quickly through lower printing costs compared to digital or flexo alternatives. Swiss Pac's sales team can provide a precise cylinder cost estimate based on your specific packaging size, design complexity, and projected order volumes.
Rotogravure printing delivers exceptionally high colour accuracy and consistency — the highest of any printing technology currently used in flexible packaging. Full Pantone PMS colour matching is supported, meaning your brand colours are reproduced precisely and consistently across every production run, regardless of volume. The engraved cylinder technology ensures ink is transferred uniformly to the packaging surface every time, resulting in vibrant, bright, and clean colours with minimal variation between batches. For premium brands where colour consistency is a non-negotiable brand standard, rotogravure is the recommended technology.
The right choice depends entirely on where your brand is in its growth journey. Digital printing is the ideal starting point — it requires no cylinder or plate investment, supports very low minimum order quantities, and allows you to test designs, colours, and formats quickly and cost-effectively. Rotogravure printing becomes the better choice once your brand has established its packaging design and volumes are large enough to justify the cylinder investment. At that point, rotogravure delivers superior colour quality and is approximately 30% cheaper per unit than digital, making it significantly more cost-efficient for large and ongoing production runs. Many Swiss Pac customers begin with digital printing and transition to rotogravure as their business scales.
Both flexographic and rotogravure printing are high-quality technologies, and both are widely used in flexible packaging production. However, rotogravure consistently delivers a higher quality print result than flexo, particularly for complex designs, photographic imagery, and fine detail work. The engraved cylinder in rotogravure transfers ink more precisely and uniformly than the polymer plates used in flexo, resulting in sharper images, more vibrant colours, and greater consistency across long production runs. For brands competing at a premium level where print quality is a key differentiator, rotogravure is the preferred technology.
Rotogravure printing delivers the best colour output for premium flexible packaging. The cylinder-based ink transfer process produces exceptionally vibrant, bright, and clean colours that are difficult to match with other printing technologies. The depth and consistency of colour achieved with rotogravure gives packaging a high-end, polished appearance that positions products effectively in premium retail environments. For brands where shelf presence and visual impact are critical to purchase decisions, rotogravure is the definitive choice.
Digital printing has the lowest setup cost of any printing technology — in fact, it has zero tooling setup cost. There are no plates to produce, no cylinders to engrave, and no setup waste generated. This makes digital printing the most accessible and cost-effective entry point for new brands, startups, and businesses testing new packaging designs or launching multiple SKUs simultaneously. The absence of setup costs means the full order cost goes directly into producing the actual packaging, making digital printing exceptionally economical for short runs and first-time orders.
Digital printing is the clear winner for small batch and startup orders. With no cylinder or plate investment required, no minimum tooling fees, and a recommended minimum of just 1,000 pieces, digital printing gives new brands and small businesses full access to high- quality custom printed packaging without the financial commitment required by traditional methods. It also offers the flexibility to print multiple designs or SKUs in a single run, making it ideal for brands launching with several product variants or flavours. Swiss Pac recommends digital printing as the natural starting point for any brand new to custom flexible packaging.
Rotogravure printing is the best technology for high-volume and large-scale packaging production. Once the cylinder investment has been made, the per-unit printing cost drops significantly — making rotogravure approximately 30% cheaper than other technologies at scale. The consistency, speed, and colour quality of rotogravure also make it ideal for brands supplying large retail chains, export markets, or high-turnover product lines where both volume and quality standards are demanding. For established brands competing at scale, rotogravure offers the best combination of quality, consistency, and long-run cost efficiency available in flexible packaging today.
No — the print quality on foil pouches is equivalent whether produced using digital or rotogravure printing. Both technologies are fully compatible with foil substrates and deliver excellent results on metalized and aluminium foil packaging materials. The choice between digital and rotogravure for foil pouches should therefore be based on order volume and cost considerations rather than any difference in achievable print quality. Swiss Pac produces foil pouches using both technologies to the same high quality standard.
Rotogravure printing is the best technology for reproducing photorealistic images on flexible packaging. The laser-engraved cylinder process captures extremely fine detail and reproduces complex photographic imagery with high resolution, sharp definition, and accurate colour gradients. For packaging designs that feature food photography, lifestyle imagery, or any detailed visual content where image quality is central to the brand's shelf appeal, rotogravure delivers the highest possible standard of photorealistic print reproduction.
Digital printing is currently the most sustainable and eco-friendly printing technology for flexible packaging. Because it requires no printing plates, no engraved cylinders, and no tooling setup process, digital printing generates significantly less raw material waste than traditional methods. In conventional printing technologies such as flexo and rotogravure, the setup and colour calibration process itself generates considerable material waste before a single saleable unit is produced. Digital printing eliminates this entirely — ink is applied directly to the packaging surface from the first unit, resulting in zero setup waste. For brands with sustainability commitments, digital printing is the most environmentally responsible choice for short to medium run flexible packaging production.
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